US: Diageo buys maple whiskey
08 June, 2012
US: Diageo has purchased Cabin Fever Maple Flavoured Whisky from the Robillard family. Diageo aims to capitalise on two growth trends in the US: flavoured whiskey and craft distilling.
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Ben Branson
Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
